About Us

Dance Emotion — brand story

Built by the dance community. Built for it.

Dance Emotion began in Hong Kong in 2015, rooted in a genuine love for movement and performance. We started close to the dance community, working with studios, instructors, and performers, and learning firsthand what dancers actually need to feel confident and move freely on stage.

Over the years, that connection shaped everything. We shifted our focus to designing and supplying performance apparel, building a range that reflects the craft, energy, and artistry of dance. Today, we partner with studios, boutiques, and distributors across Hong Kong and Southeast Asia to bring quality dancewear to the community.

What We Do

We design and supply a full range of performance dancewear, including leotards, tutus, tights, and warm-up pieces for ballet, jazz, and contemporary dance. Our collections are updated each season and built to perform, combining technical construction with designs that look as good on stage as they feel in the studio.

For studios and teams that want something unique, we also offer made-to-order pieces with custom cuts, fabrics, and embellishments. Whether you need a stocked line for your boutique or a signature costume for your competition team, we have the range and flexibility to deliver.

Who We Work With

Dance Studios

Direct wholesale supply for studio owners, with low MOQs and seasonal collections.

Dancewear Boutiques

A stocked range your customers will love, with the flexibility to order what you need.

Regional Distributors

Tiered pricing, reliable fulfilment, and a team that understands the dance trade.

Interested in becoming a wholesale partner?

Get in touch with our team to learn about trade pricing, minimum orders, and how we can work together.

View Wholesale Programme